The beauty when you flip a website this way is that, not only do you attract more excited - i.
e.
higher paying - buyers, you get to collect income on it even after selling it off.
"How's that," you ask? Well, once you have supplied the traffic and revenue numbers for your website, the only thing the buyer has to worry about is this: "Will that traffic and revenue disappear shortly after I fork over a couple thousand dollars for your website?" This is the question on every potential buyer's mind.
If it's not adequately answered, most likely the sale will be lost.
At best, even if the sale is made, you will get a significantly lower price for your website if even a trickle of doubt remains in the buyer's mind.
And think about it...
it's easy to use pay-per-click and other short term tricks to run up traffic and even conversions.
Of course, as soon as the "pay" part stops, the clicks stop.
Any halfway competent buyer will want to see proof of where your traffic comes from, unless you are selling a website that is brand new and you're not factoring traffic into the price in the first place.
Obviously this kind of sale does not bring in the big bucks.
But, there is a way to both satisfy your buyer's concerns and bring you increased cash, both up-front and afterwards.
That is by demanding a percentage of earnings for up to one year after the sale.
This sounds too good to be true, right? Why would a new owner give you a percent of the sales from a site he paid good money for? Here's why from his point of view: He will assume the site has great future potential if you are insisting on percentage, and will feel more comfortable buying.
In fact, he will pay more for the site because of his increased confidence.
And it must be a great site if the seller wants to keep a percentage! Beyond that, the buyer is likely to think he's getting a cheaper "money down" price, with the monthly payments making up the rest.
Anybody with a credit card knows that this makes it even easier to buy something.
For your end of the deal, this actually makes it easier to make a sale.
You've eliminated doubt by expressing confidence in the website's financial future.
You've also made it easier for the buyer to pay by accepting payment as a percentage of later earnings.
The sale price may drop a bit due to the percentage of earnings you will be getting paid later, but the sale price may rise by the same amount or more due to the buyer's increased confidence.
It's win-win.
Once you sell a few sites this way, you will start to create a nice passive recurring income in addition to the money you make by flipping websites.