Network marketing recruiting, also known as leads, are the most important aspect of your network marketing business.
Generating leads is what allows you to increase your revenue potential, and in the end, increase your profit.
There are a few ways in which the majority go about network marketing recruiting.
These include cold calling and making presentations to your "warm list" which usually consists of your friends and family.
These methods can, and are proven to produce results which are why they are so widely used by network marketers.
However, these methods greatly lack efficiency.
You should be spending your time on working with your down-line to increase their success.
As your down-line succeeds, so shall you.
It is very hard to work with your down-line to produce quality results when you are constantly trying to gather leads.
The solution is to put your lead generation on auto-pilot.
This can be accomplished by moving your list building methods online rather than offline.
It is unbelievable how your presentation can be streamlined to hundreds of people without you even being there.
This is the power of leverage.
If you do decide to take your lead generation online, you must know who to target.
The key difference between offline and online network marketing recruiting is that you can target individuals who are much farther along in their customer lifecycle online.
In offline marketing, you really do not have much choice for how far along your prospects are in this lifecycle.
Most often than not, you need to educate them on the network marketing industry, convince them it is a great opportunity, as well as prove that your business is the best one to choose.
When you move your lead generation online, you can target people who already know about network marketing, and usually only need to be convinced why your opportunity is superior.
The results of moving your network marketing recruiting online is automation of lead generation, as well as drastically improved conversion rates.